The 10 Richest Cities In Wisconsin For 2023


We analyzed 143 places in Wisconsin to determine where the 1% live.

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Want to know how to impress your family and friends, tell them that you live in one of Wisconsin’s richest places because these places are super rich.

Wisconites might think that they live in one of the richest states because they house the Green Bay Packers, but it’s really because the economy in this state is pretty strong. So, HomeSnacks decided to see just where Wisconsin’s economy is housing most of the wealth: we created a list of the top ten richest places in Wisconsin for 2023 and listed them below.

How did we calculate the where the ‘Richie Rich’ live in America’s Dairyland? Well, we looked at the latest Census data from the American Community Survey for 143 Wisconsin cities with 5,000 residents. We then looked at a places median income and their unemployment and poverty rate and assigned each a score. Let’s just say, if you live in the greater Milwaukee area, Cheesehead land, or the Madison area, you are doing just fine in the financial department. You are also doing just fine in the safety department too. Many of Wisconsin’s richest places are also the state’s safest.

So, want to know where Wisconsinites pop bottles of Dom for breakfast and eat expensive caviar as a snack? Keep reading.

Here are the 10 richest places in Wisconsin for 2023:

  1. Richfield
  2. Fox Point
  3. Hobart
  4. Mequon
  5. Elm Grove
  6. Germa
  7. Mount Horeb
  8. Kronenwetter
  9. Cottage Grove
  10. Waunakee

Now, it’s not going to be as easy as just packing up and moving to one of Wisconsin’s richest places, if that’s your plan. You’re going to have to find a good job: one that pays close to $100,000/year. This shouldn’t be too difficult considering the unemployment rate in many of The Badger State’s richest places is below the national average.

So, how does one get their hands on one of these shiny, Wisconsin gems: where living your best life requires a boatload of money? Well, you can start by taking a look at our list below.

But first, what’s the richest place in Wisconsin for 2023? According to the latest data, that would be Richfield.

The rest of Wisconsin’s richest places are just a keystroke away. And if you don’t find what you’re looking for there, head to the bottom.

Rich people not your cup of tea? Feel free to check out some more reading about Wisconsin:

The 10 Richest Cities In Wisconsin For 2023

1. Richfield

Overall SnackAbility

6
/10

Population: 11,704
Rank Last Year: 3 (Up 2)
Median Income: $119,445
Unemployment Rate: 1.0%
Poverty Rate: 2.0%
More on Richfield: Real Estate

2. Fox Point

Fox Point, WI

Source: Public domain
Overall SnackAbility

10
/10

Population: 6,886
Rank Last Year: 1 (Down 1)
Median Income: $120,714
Unemployment Rate: 0.8%
Poverty Rate: 3.2%
More on Fox Point: Real Estate | Photos

3. Hobart

Hobart, WI

Overall SnackAbility

7
/10

Population: 9,872
Rank Last Year: 8 (Up 5)
Median Income: $99,892
Unemployment Rate: 0.2%
Poverty Rate: 4.5%
More on Hobart: Real Estate | Photos

4. Mequon

Mequon, WI

Source: Public domain
Overall SnackAbility

9.5
/10

Population: 24,814
Rank Last Year: 4 (No Change)
Median Income: $135,425
Unemployment Rate: 1.7%
Poverty Rate: 3.3%
More on Mequon: Real Estate | Photos

5. Elm Grove

Elm Grove, WI

Overall SnackAbility

10
/10

Population: 6,456
Rank Last Year: 2 (Down 3)
Median Income: $115,459
Unemployment Rate: 0.3%
Poverty Rate: 5.1%
More on Elm Grove: Real Estate | Photos

6. Germa

Source: Public Domain
Overall SnackAbility

7
/10

Population: 20,780
Rank Last Year: 12 (Up 6)
Median Income: $94,278
Unemployment Rate: 1.6%
Poverty Rate: 3.1%
More on Germa: Real Estate

7. Mount Horeb

Mount Horeb, WI

Overall SnackAbility

10
/10

Population: 7,727
Rank Last Year: 7 (No Change)
Median Income: $84,259
Unemployment Rate: 0.9%
Poverty Rate: 3.0%
More on Mount Horeb: Real Estate | Photos

8. Kronenwetter

Kronenwetter, WI

Source: Public domain
Overall SnackAbility

9
/10

Population: 8,257
Rank Last Year: 16 (Up 8)
Median Income: $94,155
Unemployment Rate: 1.8%
Poverty Rate: 3.1%
More on Kronenwetter: Real Estate | Photos

9. Cottage Grove

Cottage Grove, WI

Overall SnackAbility

7
/10

Population: 7,255
Rank Last Year: 15 (Up 6)
Median Income: $118,433
Unemployment Rate: 2.4%
Poverty Rate: 1.4%
More on Cottage Grove: Real Estate | Photos

10. Waunakee

Waunakee, WI

Overall SnackAbility

10
/10

Population: 14,679
Rank Last Year: 6 (Down 4)
Median Income: $118,631
Unemployment Rate: 2.0%
Poverty Rate: 3.8%
More on Waunakee: Real Estate | Photos

Methodology: How We Determined The Richest Places In Wisconsin For 2023

Map Of The Richest Places To Live In Wisconsin
The first thing that comes to most people’s minds when they think about determining the richest places is to simply identify personal incomes. After all, rich people have really high salaries.

However, we don’t believe that one statistic wholly encompasses what it means to be one of the “richest places”. So we looked at this set of criteria from the newly released 2017-2021 American Community Survey:

  • Poverty Level
  • Median Household Income
  • Unemployment Rate

Median household income is the most digestible way to understand how rich a place really is. The unemployment rate tries to capture the prospects for more people to become rich. If more people are employed, the richer the future looks.

After we collected the data for all 143 places with more than 5,000 people in Wisconsin, we ranked each place from 1 to 143 for each of the criteria, with 1 being the richest.

We then averaged all the rankings for a place into a “Rich Score” with the place having the lowest overall Rich Score, Richfield, crowned the “Richest City In Wisconsin For 2023”. You can download the data here.

You can learn more about the top ten below or skip to the end to see the rankings for all 143 places.

Summary: The Wealthiest Places In Wisconsin For 2023

Like we said earlier, when we set out to identify the richest places in Wisconsin, we weren’t sure what we’d encounter, but it ended up being some of the best places to live in Wisconsin.

When you look at the data, the cities and places mentioned above meet the criteria for being at the very top of the income ladder for everyone that lives there.

If you’re curious enough, here are the poorest cities in Wisconsin, according to data:

Poorest: Antigo
2nd Poorest: Milwaukee
3rd Poorest: Whitewater

For more Wisconsin reading, check out:

Detailed List Of The Richest Cities In Wisconsin

Rank City RichScore Median Income
1 Richfield 6.33 $119,445
2 Fox Point 7.33 $120,714
3 Hobart 13.0 $99,892
4 Mequon 13.33 $135,425
5 Elm Grove 14.0 $115,459
6 Germa 16.0 $94,278
7 Mount Horeb 17.0 $84,259
8 Kronenwetter 17.67 $94,155
9 Cottage Grove 18.0 $118,433
10 Waunakee 18.33 $118,631
11 Suamico 20.33 $104,325
12 Oregon 20.67 $89,301
13 Evansville 25.67 $78,143
14 Hales Corners 27.67 $84,643
15 Pewaukee 27.67 $110,269
16 Menomonee Falls 28.33 $90,636
17 Cedarburg 29.0 $79,935
18 Hudson 31.0 $85,521
19 Sun Prairie 32.0 $83,409
20 Verona 33.33 $94,911
21 Brookfield 33.33 $110,616
22 New Richmond 33.67 $71,827
23 Allouez 34.0 $77,017
24 Oconomowoc 34.0 $95,914
25 Whitefish Bay 35.0 $134,324
26 Oak Creek 35.67 $80,817
27 Rothschild 35.67 $77,917
28 Lake Mills 36.0 $72,770
29 New Berlin 37.0 $87,248
30 Caledonia 37.67 $87,961
31 Monona 37.67 $82,579
32 Wauwatosa 38.0 $90,420
33 Waterford 38.67 $77,571
34 Muskego 39.33 $104,082
35 Holmen 42.67 $73,821
36 Delafield 43.33 $87,045
37 Elkhorn 43.67 $68,339
38 Lake Hallie 44.67 $65,332
39 Milton 47.0 $74,335
40 Grafton 47.0 $77,518
41 Greendale 48.0 $78,310
42 Slinger 48.67 $84,955
43 Plover 49.67 $70,664
44 Middleton 50.33 $78,537
45 Mount Pleasant 51.0 $81,053
46 Fitchburg 51.0 $78,218
47 Onalaska 51.67 $71,760
48 Franklin 51.67 $89,927
49 Sussex 52.67 $96,837
50 Mcfarland 52.67 $83,865
51 West Salem 53.33 $64,856
52 Mukwonago 53.67 $84,965
53 Kaukauna 54.67 $69,308
54 Sheboygan Falls 56.33 $62,114
55 Deforest 56.67 $88,664
56 Port Washington 57.0 $70,333
57 De Pere 57.33 $74,799
58 Little Chute 57.67 $66,525
59 Bristol 59.0 $95,577
60 Stoughton 59.67 $67,272
61 Hartland 62.0 $88,382
62 Pleasant Prairie 62.0 $91,272
63 Columbus 62.33 $62,833
64 Weston 63.0 $73,129
65 Shorewood 65.0 $81,016
66 Howard 66.0 $71,735
67 Pewaukee 66.67 $59,569
68 Bellevue 69.33 $69,213
69 Waupaca 69.67 $48,281
70 Jackson 70.0 $88,661
71 Waukesha 70.33 $71,733
72 Hartford 71.33 $65,986
73 Two Rivers 72.0 $54,544
74 Waupun 72.33 $59,977
75 Fort Atkinson 72.33 $67,163
76 West Bend 76.67 $66,980
77 Monroe 77.0 $57,634
78 Reedsburg 77.67 $56,080
79 Brown Deer 78.33 $75,536
80 Burlington 79.33 $71,793
81 Glendale 81.67 $78,027
82 Cudahy 82.33 $63,419
83 Neenah 83.33 $64,617
84 Greenfield 83.67 $62,806
85 Madison 83.67 $70,466
86 New London 85.0 $55,629
87 Appleton 86.33 $68,364
88 Sturtevant 86.67 $74,688
89 Sparta 87.0 $57,191
90 Twin Lakes 88.0 $80,196
91 River Falls 90.33 $67,158
92 Ripon 90.33 $52,545
93 Menasha 92.0 $58,182
94 Kimberly 92.67 $59,668
95 St. Francis 93.67 $48,573
96 Edgerton 93.67 $68,900
97 Plymouth 93.67 $62,948
98 Jefferson 94.33 $65,874
99 Delavan 94.67 $65,744
100 Janesville 95.0 $63,259

How Is The Area In ?

Editor’s Note: Data has been updated for 2023. This is our tenth time ranking the richest cities in Wisconsin.

About Chris Kolmar

Chris Kolmar has been in the real estate business for almost ten years now. He originally worked for Movoto Real Estate as the director of marketing before founding HomeSnacks.

He believes the key to finding the right place to live comes down to looking at the data, reading about things to do, and, most importantly, checking it out yourself before you move.

If you've been looking for a place to live in the past several years, you've probably stumbled upon his writing already.

You can find out more about him on LinkedIn or his website.