The 10 New Mexico Cities With The Largest Latino Population For 2023

We scoured the internet to determine the towns and cities in New Mexico that have the largest Hispanic/Latino population in 2023.

Most Hispanic/Latino cities in New Mexico research summary. We analyzed New Mexico’s most recent Census data to determine the most Hispanic/Latino cities in New Mexico based on the percentage of Hispanic/Latino residents. Here are the results of our analysis:

  • The most Hispanic/Latino city in New Mexico is Sunland Park based on the most recent Census data.

  • Sunland Park is 94.32% Hispanic/Latino.

  • The least Hispanic/Latino city in New Mexico is Corrales.

  • Corrales is 21.7% Hispanic/Latino.

  • New Mexico is 49.6% Hispanic/Latino.

  • New Mexico is the most Hispanic/Latino state in the United States.

Table Of Contents: Top Ten | Methodology | Summary | Table

The Latino and Hispanic community is one of the fastest-growing communities in America this decade.

According to the most recent American Community Survey, some 6.3M more Hispanics live in America than in 2010.

That’s the largest absolute growth and a 14.9% increase. The percentage growth is the third largest percentage change for any race according to the Census’s race and ethnicity definition.

But how has the increase impacted New Mexico? Where cities and towns in New Mexico have seen the most significant increase in its Hispanic population?

Turns out there’s been a 14.5% increase in the Hispanic population in New Mexico.

The 10 Cities In New Mexico With The Largest Hispanic Population For 2023

  1. Sunland Park
  2. Las Vegas
  3. Lovington
  4. Deming
  5. Belen
  6. Tucumcari
  7. Bernalillo
  8. Las Cruces
  9. Hobbs
  10. Los Lunas

What’s the city in New Mexico with the largest Hispanic/Latino population? Sunland Park took the number one overall spot for the largest Hispanic population in New Mexico for 2023.

Continue below to see how we crunched the numbers and how your town ranked.

To see where New Mexico ranked as a state on diversity, we have a ranking of the most diverse states in America.

And if you already knew these places were Hispanic, check out the best places to live in New Mexico or the safest places in New Mexico.

Overall SnackAbility


Population: 16,488
% Hispanic/Latino: 94.32%
# Of Hispanic/Latino Residents: 15,552
Percent Change Since 2010: 17.0%
More on Sunland Park: Real Estate | Data | Photos

Sunland Park, NM

Source: Public domain
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Population: 13,247
% Hispanic/Latino: 79.6%
# Of Hispanic/Latino Residents: 10,545
Percent Change Since 2010: -6.88%
More on Las Vegas: Real Estate | Data | Photos

Las Vegas, NM

Source: Wikipedia User Asaavedra32 | CC BY-SA 3.0
Overall SnackAbility


Population: 11,505
% Hispanic/Latino: 74.15%
# Of Hispanic/Latino Residents: 8,531
Percent Change Since 2010: 22.34%
More on Lovington: Real Estate | Data | Photos

Lovington, NM

Source: Public domain
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Population: 14,730
% Hispanic/Latino: 72.0%
# Of Hispanic/Latino Residents: 10,606
Percent Change Since 2010: 2.74%
More on Deming: Real Estate | Data | Photos

Deming, NM

Source: Wikipedia User respres at Flickr. Copied to Wikipedia by Tillman | CC BY 2.0
Overall SnackAbility


Population: 7,374
% Hispanic/Latino: 65.85%
# Of Hispanic/Latino Residents: 4,856
Percent Change Since 2010: -5.6%
More on Belen: Real Estate | Data | Photos

Belen, NM

Source: Public domain
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Population: 5,221
% Hispanic/Latino: 65.5%
# Of Hispanic/Latino Residents: 3,420
Percent Change Since 2010: 16.68%
More on Tucumcari: Real Estate | Data | Photos

Tucumcari, NM

Source: Wikipedia User Wordbuilder | CC BY 3.0
Overall SnackAbility


Population: 9,049
% Hispanic/Latino: 63.98%
# Of Hispanic/Latino Residents: 5,790
Percent Change Since 2010: 2.71%
More on Bernalillo: Real Estate | Data | Photos

Bernalillo, NM

Source: Public domain
Overall SnackAbility


Population: 109,934
% Hispanic/Latino: 61.78%
# Of Hispanic/Latino Residents: 67,921
Percent Change Since 2010: 28.35%
More on Las Cruces: Real Estate | Data | Photos

Las Cruces, NM

Source: Public domain
Overall SnackAbility


Population: 39,476
% Hispanic/Latino: 60.69%
# Of Hispanic/Latino Residents: 23,959
Percent Change Since 2010: 41.74%
More on Hobbs: Real Estate | Data | Photos

Hobbs, NM

Source: Public domain
Overall SnackAbility


Population: 17,072
% Hispanic/Latino: 60.26%
# Of Hispanic/Latino Residents: 10,288
Percent Change Since 2010: 25.36%
More on Los Lunas: Real Estate | Data | Photos

Los Lunas, NM

Source: Public domain

Methodology: How We Determined The Cities In New Mexico With The Largest Hispanic Population For 2023

We still believe in the accuracy of data — especially from the Census. So that’s where we went to get the race breakdown for every city in New Mexico.

That lead us to the New Mexico’s most recently available Census data, the 2017-2021 American Community Survey.

Specifically, we looked at table B03002: Hispanic OR LATINO ORIGIN BY RACE. Here are the category names as defined by the Census:

  • Hispanic or Latino
  • White alone*
  • Black or African American alone*
  • American Indian and Alaska Native alone*
  • Asian alone*
  • Native Hawaiian and Other Pacific Islander alone*
  • Some other race alone*
  • Two or more races*
* Not Hispanic or latino

Our particular column of interest here was the number of people who identified as Hispanic or Latino.

We limited our analysis to non-CDPs in New Mexico with a population greater than 5,000 people. That left us with 32 cities.

We then calculated the percent of Hispanic or Latino residents in each New Mexico city. The percentages ranked from 94.3% to 21.7%.

Finally, we ranked each city based on the percent of Hispanic or Latino population, with a higher score being more Hispanic or Latino than a lower score. Sunland Park took the distinction of being the most Hispanic or Latino, while Corrales was the least Hispanic or Latino city.

We updated this article for 2023. This article represents our tenth time ranking the cities in New Mexico with the largest Hispanic/Latino population.

Read on for more information on how the cities in New Mexico ranked by population of Hispanic or Latino residents or, for a more general take on diversity in America, head over to our ranking of the most diverse cities in America.

Summary: Hispanic or Latino Populations Across New Mexico

According to the most recent data, this is an accurate list if you’re looking for a breakdown of Latino populations for each place across New Mexico.

If you’re curious enough, here are the least Hispanic or Latino places in New Mexico:

  1. Corrales
  2. Farmington
  3. Aztec

For more New Mexico reading, check out:

Detailed List Of The Most Hispanic Cities In New Mexico

Rank City % Hispanic Population
1 Sunland Park 94.32% 16,488
2 Las Vegas 79.6% 13,247
3 Lovington 74.15% 11,505
4 Deming 72.0% 14,730
5 Belen 65.85% 7,374
6 Tucumcari 65.5% 5,221
7 Bernalillo 63.98% 9,049
8 Las Cruces 61.78% 109,934
9 Hobbs 60.69% 39,476
10 Los Lunas 60.26% 17,072
11 Roswell 59.93% 48,347
12 Raton 57.65% 6,082
13 Grants 57.59% 9,208
14 Artesia 54.37% 12,637
15 Santa Fe 54.33% 86,935
16 Carlsbad 52.35% 31,525
17 Socorro 52.31% 8,553
18 Silver City 52.25% 9,694
19 Albuquerque 49.8% 562,336
20 Clovis 48.66% 38,505
21 Taos 48.24% 6,524
22 Portales 45.55% 12,151
23 Los Ranchos De Albuquerque 45.29% 5,904
24 Rio Rancho 43.94% 102,403
25 Bloomfield 36.36% 7,514
26 Truth Or Consequences 34.07% 6,078
27 Alamogordo 33.72% 31,201
28 Ruidoso 32.66% 7,636
29 Gallup 31.74% 21,901
30 Aztec 28.08% 6,283
31 Farmington 25.72% 46,696
32 Corrales 21.7% 8,488
About Chris Kolmar

Chris Kolmar has been in the real estate business for almost ten years now. He originally worked for Movoto Real Estate as the director of marketing before founding HomeSnacks.

He believes the key to finding the right place to live comes down to looking at the data, reading about things to do, and, most importantly, checking it out yourself before you move.

If you've been looking for a place to live in the past several years, you've probably stumbled upon his writing already.

You can find out more about him on LinkedIn or his website.